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September 29, 2025

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Forrester research finds cybersecurity, data privacy concerns limit generative AI adoption

By Jacob Livesay / December 13, 2023

Cybersecurity and data privacy issues are slowing the adoption of generative AI tools in enterprise organizations, according to a recent Forrester report, which dives into why decision-makers are hesitant to operationalize the emerging technology.

Nearly forty percent of “enterprise AI decision-makers” say data privacy and security concerns are among the greatest barriers to generative AI adoption, the report says. It was released on Dec. 12.

Forrester identifies employee readiness, data infrastructure, difficult integration, and a lack of understanding on...


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